In The Spotlight


Are You Ready for the Customer Experience Revolution - Social Magnets
Customer Experience

Are You Ready for the Customer Experience Revolution?

Posted  April 20, 2017  by  Ross Quintana

We have all heard the word revolution before, but is it hyperbole to say there is going to be a customer experience revolution? I don’t think so. If you zoom out and take a look at all the power conversations in business right now (digital transformation, business agility, CX, mobile, big data, and personalization), you […]

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Extracting the Business Value from Social Media - Social Magnets
Social Media

Extracting the Business Value from Social Media

Posted  March 21, 2017  by  Ross Quintana

Social media communicates, structures, streamlines, and automates your business in a way no other tool has ever done. Businesses may have looked at social media in the past as a fad or consumer network with little business value. Many of the early adopters tried to use it as just a broadcast network but since their […]

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The Power of Relationships in Business and Life - Social Magnets
Business

The Power of Relationships in Business and Life

Posted  March 8, 2017  by  Ross Quintana

Check out the 2 min audio: Connections are made with every person, thing, and piece of information we come in contact with. We are together on this planet, and more and more that reality is being assisted by technology. I swim in the sea of digital and social media and I observe many people all […]

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Building Your Business with Influencer Marketing
Influencer Marketing

Building Your Business with Influencer Marketing

Posted  February 21, 2017  by  Ross Quintana

Influencer marketing can work for your business no matter what the size. We have all heard about influencer marketing and every day there are more examples and case studies, but can it really work for you and your brand? The answer is yes, and you don’t have to be a large brand either. See influencer […]

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Market Segmentation and the Key to Sales Conversions
Sales

Market Segmentation and the Key to Sales Conversions

Posted  February 13, 2017  by  Ross Quintana

Listen to the 2 min Audio on market segmentation below: Some of you may already know about market segmentation, but you may not understand how it really impacts your conversions. Many people think market segmentation is either for the big businesses or that it is a good idea, but not really needed. I want to […]

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Social Media at Work Infographic

Social Media at Work – [Infographic]

Get back to work people! Those words ring through the halls of many businesses. If you think socializing around cubicles is a problem, what happens when that social distraction goes global and spreads from one workplace to anot...
by Ross Quintana
 

 
 

Tweeting Fat in Skinny Jeans

Skinny jeans are a funny thing to me. People wear them to look skinny, but most people are so crammed into them they look like they may explode at any time. Twitter is the same way. We all know we have 140 characters, but some ...
by Ross Quintana
 

 
 
Digital Influence - Social Magnets

Digital Influence – Understanding the Zeros and Ones

We’re online. We work in a world of zeros and ones (binary code). Simple numbers that are the fabric of our digital experience. The problem happens when there become thousands and millions of them in different arrangement...
by Ross Quintana
 

 

 
The Value of Audience in a Distracted World

The Value of Audience in a Distracted World

In this world, there is a digital squirrel every nanosecond to distract you. Getting and keeping people’s attention is getting harder and harder to do. One thing we can learn from TV is how and why to create an audience. ...
by Ross Quintana
 

 
 

Twitter Tutorial 5 – The Basics Sharing Content

So far in our Twitter tutorial series we have learned how to signup for Twitter, how to Tweet and Follow people, we have learned how to engage with people on Twitter, and our last video was about discovering new people to follo...
by Ross Quintana
 

 

 
Batching - Social Magnets

Batching and The Art of Getting More Done

We are constantly bombarded with tasks, deadlines, and distractions. Everyone wants to get more done in less time. The rise of things like Lifehacks are a result of the need to handle an increasing workload in a world of limite...
by Ross Quintana
 

 
 
Growth vs Accomplishment thumnail

Why Chasing Accomplishments Won’t Work for Success

                        I recently heard the news that Ringling Brothers Barnum and Bailey Circus was closing its doors after 146 years of business. I instantly looked...
by Ross Quintana
 

 
 
3 Tips for More Social Engagement on Twitter

3 Tips for More Social Engagement on Twitter

Hello Everyone! OK so I had to actually take a break from my work to write this post because I work with social media every day. I see the good bad and ugly on Twitter. With over 50k followers my feeds, are like a stock ticker....
by Ross Quintana
 

 

 

3 Tips to Get People to Read Your Blog

OK maybe not that major, but I will say that as a consumer of fine information I know what I look for in the first 3 seconds I am on a blog that will determine if I will read it or not. First impressions count and when there ar...
by Ross Quintana
 

 
 
Boycott Instagram

Why Do People Want to #BoycottInstagram

If you logged on to Twitter today, you may have noticed the trending hashtag #BoycottInstagram. At first glance you may have wondered what this is all about. Instagram is a social media darling, so why would that hashtag trendi...
by Ross Quintana
 

 

 

Secret Agents – Hiding Behind Their Keyboards

Social media is exactly that…. Social. With society comes many things we don’t always like to talk about.┬áThere are secret agents out there that lie cheat and steal on social platforms. I have recently had multiple...
by Ross Quintana
 

 
 
Social Media Creates Influence

How Social Media Influences People – Infographic

                          Social media is changing more than the way we communicate. Since the first caveman grunted at his wife once to say he was hungry, and tw...
by Ross Quintana
 

 
 

Tweeting Fat in Skinny Jeans Video

I am talking about Tweets that cram every 140 characters into their tweet so that you can’t repost it. I am going to show you the impact that squeezing too many words into your tweet can have on Twitter and then show you ...
by Ross Quintana
 

 


 
 


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