In The Spotlight


Extracting the Business Value from Social Media - Social Magnets
Business

Extracting the Business Value from Social Media

Posted  March 21, 2017  by  Ross Quintana

Social media communicates, structures, streamlines, and automates your business in a way no other tool has ever done. Businesses may have looked at social media in the past as a fad or consumer network with little business value. Many of the early adopters tried to use it as just a broadcast network but since their […]

Full Story »

The Power of Relationships in Business and Life - Social Magnets
Business

The Power of Relationships in Business and Life

Posted  March 8, 2017  by  Ross Quintana

Check out the 2 min audio: Connections are made with every person, thing, and piece of information we come in contact with. We are together on this planet, and more and more that reality is being assisted by technology. I swim in the sea of digital and social media and I observe many people all […]

Full Story »

Building Your Business with Influencer Marketing
Business

Building Your Business with Influencer Marketing

Posted  February 21, 2017  by  Ross Quintana

Influencer marketing can work for your business no matter what the size. We have all heard about influencer marketing and every day there are more examples and case studies, but can it really work for you and your brand? The answer is yes, and you don’t have to be a large brand either. See influencer […]

Full Story »

Market Segmentation and the Key to Sales Conversions
Business

Market Segmentation and the Key to Sales Conversions

Posted  February 13, 2017  by  Ross Quintana

Listen to the 2 min Audio on market segmentation below: Some of you may already know about market segmentation, but you may not understand how it really impacts your conversions. Many people think market segmentation is either for the big businesses or that it is a good idea, but not really needed. I want to […]

Full Story »

Growth vs Accomplishment thumnail
Business

Why Chasing Accomplishments Won’t Work for Success

Posted  February 6, 2017  by  Ross Quintana

                        I recently heard the news that Ringling Brothers Barnum and Bailey Circus was closing its doors after 146 years of business. I instantly looked past the headline to see the relevance. A giant leader in their industry finally fell over dead. Why? It […]

Full Story »

 
 
 

 
Business Decay

The Candy that Causes Business Decay

  Maintaining smart business choices is like maintaining good teeth. The problem is that there is a constant erosion and decay in your customer list. The decisions we make in business everyday that impact our customers can...
by Ross Quintana
 

 
 
Samsung gs4

Samsung Galaxy S4 Event – The Good, Bad, and Ugly

Well, the ides of March are upon us, and low and behold the Samsung Galaxy S4 event breaks through yonder Livestream :] That’s right if you missed it, the unpacking of the new Samsung Galaxy SIV was Thursday and I’m...
by Ross Quintana
 

 
 
Social Media Creates Influence

How Social Media Influences People – Infographic

                          Social media is changing more than the way we communicate. Since the first caveman grunted at his wife once to say he was hungry, and tw...
by Ross Quintana
 

 

 
We're All Good, But I'm Better

We’re All Good, But I Am Better

That’s a big statement to make in the crowded room of the internet and I am the manchild to do it. What do I mean I am better than you? Before you put up your dukes (If anyone still does that), lets look at what that stat...
by Ross Quintana
 

 
 
 
 
 
 
 
 
Return on Influence Mark Schaefer

Return On Influence – A great read from @MarkWSchaefer

Genre:

Author:

Overall Review 4.5 / 5 - Excellent
Editor's Choice
by Ross Quintana
2

 

 
Walking the Social Media Tightrope

Walking the Social Media Tightrope – #infographic

Many people are walking the social media tightrope. Social media platforms essentially magnify communication. The problem is that what normally takes time, review, and thought now can be released without any of those. An off co...
by Ross Quintana
 

 
 
0 to 5000 Twitter Followers - Social Magnets

From 0 to 5,000 Twitter Followers – What I’ve Learned

                    It’s been about a year! My brother reminded me the other day that it had been a year since I really decided to go after social media and that I had 300...
by Ross Quintana
 

 
 
Followers - The Hot Girl I No Longer Want

Followers – The Hot Girl I No Longer Want

                        Followers, likes, comments, and subscribers, we all want them. Social influence is all about these type of metrics. People brag about them, pay...
by Ross Quintana
 

 

 
Social Media Lessons from Sandy Hook Viral Video

Social Media Lessons from Sandy Hook Viral Video

    Last night I went on Twitter and noticed the term Sandy Hook trending. I clicked it wondering what new information was out or what everyone was talking about. I found out there had been a video made called Sandy H...
by Ross Quintana
 

 
 
Why Your Blog is a Loser in 6 Seconds

Why Your Blog is a Loser in 6 Seconds

      I know you’re thinking, “Are you talking to me?” I hope not, but it is possible. As a consumer of mass information and a curator, I read a lot of blog posts. I try and read as many as I sh...
by Ross Quintana
 

 

 
How to Build a Social Media Snowman

Building a Social Media Snowman

OK, so up in the Pacific Northwest it is that time of year. The time when you may just wake up and realize your car has been buried in snow. There are really two reactions people have to the snow, “This sucks, I have to s...
by Ross Quintana
 

 
 
How to Post Like a Pro

How to Post Content Like a Pro

Have you every gone over to a friends house only to find them not at home? If you have, you know what a waste of time it is and how frustrating it can be. Many people do the same things when communicating with people on social ...
by Ross Quintana
 

 
 
#BoycottInstagram

Why People Still Want to #Boycottinstagram After Supposed Fix

  OK folks buckle up, we are about to look at what is going on with the whole Instagram Terms of Service (TOS) debacle. Earlier this week I wrote a post about why the hashtag #boycottinstagram was trending on Twitter. They...
by Ross Quintana
 

 




Thank you for subscribing.

Something went wrong.

Join our list

Subscribe to our mailing list and get interesting stuff and updates to your email inbox.

Send this to friend