In The Spotlight


How Retail Can Survive and Thrive Through Digital Disruption
Future of Business

How Retail Can Survive and Thrive Through Digital Disruption

Posted  September 14, 2017  by  Ross Quintana

Well, retailageddon is upon us, and there is no denying that digital and ecommerce are disrupting retail. As if the latest Walmart moving into a community wasn’t enough to send fears into the hearts of small business owners trying to keep the lights on. 2017 has seen 9 major retailers filing for bankruptcy, 1000’s of […]

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5 Reasons Why Digital Born Business Will Dominate the Future Blog
Future of Business

5 Reasons Why Digital Born Businesses Will Dominate the Future

Posted  August 29, 2017  by  Ross Quintana

The future of business is coming at us fast. Who will survive? Who will thrive? These are questions that businesses must be contemplating. A business that isn’t concerned about their survival is soon to be extinct. Don’t think for a minute that Kodak or Blockbuster are rare accidents on the side of the road to […]

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3 Reasons Personalization is the Undeniable Future of Business - Social Magnets
Branding

3 Reasons Extreme Personalization is the Undeniable Future of Business

Posted  July 26, 2017  by  Ross Quintana

The way you think of marketing and personalization is about to go through some dramatic change. The decades of mass broadcast marketing that seemed impersonal and annoyed you was in fact impersonal. We are entering a new age thanks to technologies like artificial intelligence and deep learning that will enable not just personalization, but extreme […]

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Are You Ready for the Customer Experience Revolution - Social Magnets
Customer Experience

Are You Ready for the Customer Experience Revolution?

Posted  April 20, 2017  by  Ross Quintana

We have all heard the word revolution before, but is it hyperbole to say there is going to be a customer experience revolution? I don’t think so. If you zoom out and take a look at all the power conversations in business right now (digital transformation, business agility, CX, mobile, big data, and personalization), you […]

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Extracting the Business Value from Social Media - Social Magnets
Social Media

Extracting the Business Value from Social Media

Posted  March 21, 2017  by  Ross Quintana

Social media communicates, structures, streamlines, and automates your business in a way no other tool has ever done. Businesses may have looked at social media in the past as a fad or consumer network with little business value. Many of the early adopters tried to use it as just a broadcast network but since their […]

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Brand Compatibility

The Future of Brand Compatibility

We all use technology more and more in our lives. As someone who is an early adopter, I love living with the latest technology. I had WebTV back in the 90’s which is basically what smart tv’s are almost at now (sad)...
by Ross Quintana
 

 
 
Innovation Through Refinement

Innovate Through Refinement

There is a saying that knowledge is power, in the world of innovation this is particularly true. I have always been fascinated by innovation. I am what you would call a classic idea guy. I can look at things and instantly a spr...
by Ross Quintana
 

 
 
Small Business Getting started with Social Media

How Small Businesses can Get Started on Social Media

OK millions of small businesses are realizing that they need to have a social media presence. For a while they thought they could ignore it and that it was a trend that would pass, but now they are slowly realizing that social ...
by Ross Quintana
 

 

 
the-anatomy-of-an-effective-homepage

The Anatomy of a Good Homepage #Infographic

Websites are like people, there are millions of them and they range from beautiful to ugly. The fact is that I visit tons of websites looking for good content to share and people to meet. Sometimes it makes me sad that there ar...
by Ross Quintana
 

 
 
Business Decay

The Candy that Causes Business Decay

  Maintaining smart business choices is like maintaining good teeth. The problem is that there is a constant erosion and decay in your customer list. The decisions we make in business everyday that impact our customers can...
by Ross Quintana
 

 

 
Samsung gs4

Samsung Galaxy S4 Event – The Good, Bad, and Ugly

Well, the ides of March are upon us, and low and behold the Samsung Galaxy S4 event breaks through yonder Livestream :] That’s right if you missed it, the unpacking of the new Samsung Galaxy SIV was Thursday and I’m...
by Ross Quintana
 

 
 
Social Media Creates Influence

How Social Media Influences People – Infographic

                          Social media is changing more than the way we communicate. Since the first caveman grunted at his wife once to say he was hungry, and tw...
by Ross Quintana
 

 
 
We're All Good, But I'm Better

We’re All Good, But I Am Better

That’s a big statement to make in the crowded room of the internet and I am the manchild to do it. What do I mean I am better than you? Before you put up your dukes (If anyone still does that), lets look at what that stat...
by Ross Quintana
 

 

 
 
 
 
 
 
 
Return on Influence Mark Schaefer

Return On Influence – A great read from @MarkWSchaefer

Genre:

Author:

Overall Review 4.5 / 5 - Excellent
Editor's Choice
by Ross Quintana
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Walking the Social Media Tightrope

Walking the Social Media Tightrope – #infographic

Many people are walking the social media tightrope. Social media platforms essentially magnify communication. The problem is that what normally takes time, review, and thought now can be released without any of those. An off co...
by Ross Quintana
 

 

 
0 to 5000 Twitter Followers - Social Magnets

From 0 to 5,000 Twitter Followers – What I’ve Learned

                    It’s been about a year! My brother reminded me the other day that it had been a year since I really decided to go after social media and that I had 300...
by Ross Quintana
 

 
 
Followers - The Hot Girl I No Longer Want

Followers – The Hot Girl I No Longer Want

                        Followers, likes, comments, and subscribers, we all want them. Social influence is all about these type of metrics. People brag about them, pay...
by Ross Quintana
 

 
 
Why Your Blog is a Loser in 6 Seconds

Why Your Blog is a Loser in 6 Seconds

      I know you’re thinking, “Are you talking to me?” I hope not, but it is possible. As a consumer of mass information and a curator, I read a lot of blog posts. I try and read as many as I sh...
by Ross Quintana
 

 




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